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Knowledge base

resources for
recruitment agencies.

Free downloads

downloadable resources.

Planning

Your 2026 Recruitment Marketing Budget Playbook

How much to spend on marketing, where to focus it and the mistakes to avoid.

Download free →
LinkedIn

How to Use Social Media to Generate Conversations

3 post types, 2 DM triggers, a copy-paste script and a weekly posting plan.

Download free →
Industry Insight

You're Losing to Better Marketers

The 7 things the top 10% of agencies are doing differently in 2026.

Download free →
LinkedIn

LinkedIn-to-Meeting Scorecard

Track the 6 metrics that show whether your LinkedIn activity is turning into meetings.

Download free →
Client Attraction

54 Ways to Attract New Clients to Your Agency

54 strategies across brand, SEO, social, email, CRM and referrals.

Download free →
LinkedIn

Ultimate LinkedIn Post Playbook

A 9-step post builder for LinkedIn posts that get replies and start conversations.

Download free →
LinkedIn

36 Ways to Generate Leads on LinkedIn

A full-funnel LinkedIn guide from awareness through to booked meetings.

Download free →
Content

The Recruitment Content That Clients Pay Attention To

6 post types hiring managers pay attention to, with post starters you can use straight away.

Download free →
CRM

The Dormant Database Scorecard

Work out the revenue sitting in your CRM and plan how to re-engage those contacts.

Download free →
Personal Brand

The Consultant’s LinkedIn Playbook

A weekly LinkedIn system that helps your consultants bring in clients and candidates.

Download free →
Outbound

The Signal-Based Outbound Kit

How to spot buying signals and contact companies when they are ready to talk.

Download free →
Video

The Camera-Shy Filming Kit

How to plan and film video on your phone, even if you don’t like being on camera.

Download free →
Community

The Niche Community Blueprint

How to choose a niche, launch a community and turn it into a source of clients and candidates.

Download free →
Latest blogs

from the blog.

Client Attraction

How to Win New Clients Through Marketing

Practical tactics for attracting new clients to your recruitment agency in 2024.

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Branding

Business or Personal Branding: Which is Best for Recruitment Marketing?

A breakdown of both approaches and when each makes sense for your agency.

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Marketing

LinkedIn Newsletters for Recruitment Agencies

Why LinkedIn newsletters work and how to use them to engage clients and candidates.

Read more →
Industry News

2024 Recruiter Awards: Who Took Home the Top Honours?

Our roundup of who won what at the 2024 Recruiter Awards and what it means for the industry.

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Email Marketing

HTML vs. Plain Text Emails in Recruitment

A comparison of the two formats for recruitment outreach and nurture campaigns.

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Case Study

How We Transformed Source Control's Marketing Strategy

How a technology recruitment agency moved from inconsistent marketing to a structured campaign that generates leads.

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Industry News

The Recruitment Fast 50 of 2023

A spotlight on the fastest-growing UK recruitment agencies and what they have in common.

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Market Insight

How the US Healthcare Staffing Market Will Exceed $40bn by 2032

What the growth in US healthcare staffing means for recruitment agencies with international ambitions.

Read more →
Market Insight

The Future of Population Growth and Its Implications for Recruitment

How shifting global demographics will reshape the talent markets your agency operates in.

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Market Insight

Unlocking the Power of Saudi Arabia's Youth

What Vision 2030 and Saudi Arabia's young population means for recruitment agencies in the Gulf region.

Read more →
2026 EDITION · FREE GUIDE
54 ways to attract new clients to your recruitment agency.

Fully updated for 2026. New strategies for ai search, video, data-led bd and community building.

download the free guide →

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