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Your 2026 Recruitment Marketing Budget Playbook

Most recruitment agencies with 5 to 50 people don't have a marketing budget or a plan, and in 2026 that is becoming a real problem. This playbook gives you a simple framework covering how much to spend, where to focus and what to avoid.

  • How much to spend on marketing, with a revenue-based table
  • The 4 priorities that drive agency growth in 2026
  • A simple monthly budget split across those 4 areas
  • The most common mistakes agencies make with their marketing spend
  • A framework you can put into practice straight away
Bristow & Hardy Free resource from the team at Bristow & Hardy

How to build a marketing budget, choose your priorities and plan your spend.

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