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A Bristow & Hardy product

liftoff.

our set menu.

The complete recruitment marketing engine. Strategy, distribution, capture and conversation, run as one system. Built by us. Ran by us.

The set package

the essentials.
delivered.

Our set recruitment marketing package. One engine, built and run by us.

A complete recruitment marketing engine: strategy, distribution, lead scoring and consultant handoff, delivered as one system. Structured from the start, all the way to the conversation.

Our set menu
liftoff.
£1,850 + VAT
per month · 6-month minimum
built by us. ran by us.
Get started →
The liftoff engine

how the engine works.

Every campaign runs on the same rails.

0
0
0
0
1

strategy + build.

Your pillar campaign and trigger asset, locked. Designed and approved in 15 minutes by email. No week-long sign-off chains.

2

three channels, in parallel.

linkedin posts

One a week, written in your brand voice.

outbound dms

Sent from your consultants' profiles, not ours. Lands as a peer, not an agency.

email

A 4-email, 8-day sequence to a targeted list, plus ongoing CRM nurture.

3

capture.

Every lead lands on a gated landing page and drops straight into our marketing automation tool. No leads slipping through the cracks.

4

score.

Each lead scored out of 100, automatically: 50 points for fit (do they match your ICP), 50 for behaviour (how engaged they are). Run by the system, not by hand.

5

route by temperature.

hot70+

Passed to your consultant on Slack within 4 working hours.

warm40 - 69

Follow-up DM and email within 48 hours. Keep momentum.

nurtureunder 40

Into a drip sequence, re-scored monthly until they're ready.

why 4 hours, not 4 minutes: fast enough to catch the lead warm, considered enough to send a properly briefed consultant, not a panicked one.

6

conversation.

Your consultant runs the conversation. Your Customer Success Executive captures the outcome and feeds it back into the engine.

learnings feed back into strategy at each quarterly review.

The delivery flow

what you get. delivered.

1

strategy. we start with the why, not the how.

Market positioning, competitor analysis, customer identification. Locked in week one.

2

setup. the how, with bristow & hardy.

Campaign setup, project management access, and your Customer Success Executive assigned.

3

assets. your core, supporting every touchpoint.

Downloadable client assets (x4), landing pages (x4), one-pager, company brochure, case studies (x2), proposal template.

4

social. visibility, where it counts.

Weekly LinkedIn content in your brand voice: branded posts, job templates (x3), testimonial template (x1).

5

outreach. direct contact, done two ways.

LinkedIn DMs sent from your consultants' profiles, plus a targeted email sequence (4 emails over 8 days), supported by monthly data credits.

6

nurture. staying in touch, on autopilot.

Monthly newsletter and ongoing nurture emails. Cold leads automatically re-scored each month.

7

scoring + routing. the engine that sorts your leads. new

Every lead scored 0 - 100 and routed by temperature: HOT (4-hour SLA), WARM (48-hour follow-up), NURTURE (drip until ready).

8

optimisation. improving performance, over time.

Monthly reviews. Quarterly engine retuning. Messaging, content and routing refined on what's actually converting.

9

implementation. delivery, taken care of.

Campaign tracking and ongoing delivery led by your Customer Success Executive.

The maths

everything, for less.

The table below is what these parts cost bought separately. But the real output isn't a service list, it's what the engine produces in a year.

Service, bought separatelyPrice
Social Media Marketing3 posts per week£700 / mo
Monthly HTML Newsletter£450 / mo
Outbound Outreachemail + LinkedIn DMs£800 / mo
Social Media Templates3 job + 1 testimonial£500
Sales Tools4 downloadables, 4 landing pages, 1-pager, brochure, 2 case studies, proposal template£5,750
Lead scoring + routing system newincluded
Customer Success Executive newincluded

sum of parts: £29,650 / year.

save 25% with...
liftoff.
£1,850 + VAT
per month
Get started →

plus, your campaign handbook.

Only with liftoff

Practical guidance on activity, follow-up, and getting the most from your campaign.

what it produces in a year.

  • Qualified pipeline, every month
  • Named hot leads passed straight to consultants
  • Ongoing conversations re-scored monthly
  • A campaign system that does not stop
Less is more

pay your way.

Flexible pricing. Our partnerships have a 6-month minimum, with different billing options.

monthly.

Your budget, paid monthly.

part-pay.

Part-pay upfront, followed by monthly.

full-pay.

One invoice, one payment. save 5%.

The Bristow & Hardy ladder

five ways to work with us.

Start where you are. Move up when you're ready.

What clients say

don't just take our word for it.

"B&H played a huge part in us having our best ever year."

Steve McNamee
Managing Director, Exchange Street

"Their expertise and dedication has rebuilt our confidence in marketing."

Nathan Darnell
Managing Director, DeFinitive Talent

"They have integrated brilliantly into our business and are very much an essential part of our team."

Tamsin Millns
Managing Director, Step Recruitment

"launchpad has literally set the stall out for the Qui Recruitment team to really enhance our brand."

Lysha Holmes
Founder, Qui Recruitment

"The team took time to understand our industry and craft a campaign that aligned perfectly with our brand."

Ben Beesley
Managing Director, CRG

"Their knowledge of the market is second to none and our monthly catch ups are always a laugh."

Nick Bamber
Founder, Bamber Education
FAQ

the honest answers.

Everything you need to know before getting started.

What exactly is liftoff?
Liftoff is our set menu - a complete recruitment marketing engine covering strategy, distribution, lead capture and consultant handoff, delivered as one system. Built by us, ran by us, for £1,850 + VAT per month.
How does the lead scoring and routing engine work?
Every lead is scored out of 100 automatically - 50 points for fit (do they match your ICP) and 50 for behaviour (how engaged they are). Hot leads (70+) are passed to your consultant on Slack within 4 working hours. Warm leads (40 - 69) get a follow-up DM and email within 48 hours. Anything under 40 goes into a drip sequence and is re-scored monthly until it's ready.
Why a 4-hour SLA and not 4 minutes?
Fast enough to catch the lead warm, considered enough to send a properly briefed consultant, not a panicked one.
Is it cheaper than buying the parts separately?
Yes. Bought separately through ignition-style projects, the components add up to £29,650 a year. Liftoff delivers the lot, plus the lead scoring engine and a Customer Success Executive, for £1,850 a month - a saving of around 25%.
How long is the commitment?
Our partnerships have a 6-month minimum, with flexible billing: monthly, part-pay upfront followed by monthly, or full-pay on one invoice with a 5% saving.
Who runs the conversations with leads?
Your consultants do - the engine is designed to hand them properly qualified, properly briefed conversations. Your Customer Success Executive captures every outcome and feeds it back into the engine, and learnings feed into strategy at each quarterly review.
Why does liftoff cost less than hiring in-house?
Hiring a marketing manager costs £50k+ per year before NI, pension and tools. That buys you one person with one skill set. Liftoff at £1,850 per month gives you a full team - strategists, content writers, email marketers, designers and a Customer Success Executive - for around 70% less than the cost of a single hire.

ready for liftoff?

Book a free call and we will walk you through exactly what the engine looks like for your agency.